This blog a resource for presenters — not pro-speakers, but real people who need to make presentations as part of their 'day job'.
I have to be honest, this blog only gets updated every month or so. If you want a bit more, sign up for the (almost) weekly newsletter instead called "TalkTactics".
You might have heard of the VAK model – the idea that people are either Visual Learners, Aural Learners or Kinesthetic Learners. It’s largely tosh and what you should be doing is matching the medium (V, A or K) to the message, of course. I rant about it here when I suggest you don’t need …
When we talk about an image being ‘isolated’ we mean that the main object of the image isn’t cluttered up by a messy background – usually there’s no background at all. The image of the girl to the right is isolated. If you want to show someone bored, there’s a good chance that this image, or …
Leading a team or doing your own marketing? Awesome! But not having the impact on the world you think you should? Less Awesome.
StoryMaking is my new book that looks at how to tactically use stories in your presentations, your marketing and your sales. It's my usual light-weight style over heavy-weight research!
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The StoryMaking System is the result of reading (in mind-numbing detail) over 400 peer-reviewed research papers, dozens of books, thousands of ours of observational research and blood sweat and tears!
It's the framework for designing a presentation which gives you the fastest way to getting something is (almost) guaranteed to work. It gives your audience what they need - and only what they need - to be impacted.
The key elements are:
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