This blog a resource for presenters — not pro-speakers, but real people who need to make presentations as part of their 'day job'.
I have to be honest, this blog only gets updated every month or so. If you want a bit more, sign up for the (almost) weekly newsletter instead called "TalkTactics".
You know the ones. The rags-to-riches story. The against-all-the-odds story. The bad-to-worse-to-victory story. We’re told to use them because they’re inspirational. Whoops, that turns out to be a mistake. Why? Because… Because pretty much be definition such a story deals with exceptional people over coming staggering odds. And, again by definition that means these people …
The StoryMaking System is the result of reading (in mind-numbing detail) over 400 peer-reviewed research papers, dozens of books, thousands of ours of observational research and blood sweat and tears!
It's the framework for designing a presentation which gives you the fastest way to getting something is (almost) guaranteed to work. It gives your audience what they need - and only what they need - to be impacted.
The key elements are:
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